The Full Story Behind The Brand
The branding design has a key focus on my faith. Centered on Psalm 23 it combines my professional identity with my love of the Lord. The stylized mountain peaks enclosed within a semicircle evokes both the majesty of the mountaintop and the quiet stillness of the valley that sometimes feels dark and overwhelming. The semicircle encompasses the fact that God is with me in both the highs and the lows and provides all that I need. The earthy, muted tones reflect His stability throughout, while the hand-drawn typography adds a personal, approachable feel that mirrors my values of authenticity, creativity, and integrity.
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Together, the elements of this logo form a visual metaphor for my own journey—a life and creative practice rooted in walking with God through both high and low places. It’s a reflection of faith in action, of designing with purpose, and of guiding others toward clarity and confidence in their brand stories, no matter where they are on the path. This logo doesn’t just represent a business; it serves as a quiet testimony of trust, calling, and creative stewardship, qualities that I bring to every single project.
Psalm 23
The Good Shepherd
A psalm of David.
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1 The Lord is my shepherd;
I have what I need.
2 He lets me lie down in green pastures;
he leads me beside quiet waters.
3 He renews my life;
he leads me along the right paths
for his name’s sake.
4 Even when I go through the darkest valley,
I fear no danger,
for you are with me;
your rod and your staff—they comfort me.
5 You prepare a table before me
in the presence of my enemies;
you anoint my head with oil;
my cup overflows.
6 Only goodness and faithful love will pursue me
all the days of my life,
and I will dwell in the house of the Lord
as long as I live.
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